Now on SALE! Kids Shirts only $12.00! And only $6.60 for fire victims

Together we will rebuild

Our lives changed overnight when a raging fire destroyed our homes.  We have a long, tough road ahead, but together we will rebuild our beautiful neighborhood. Every purchase helps us on this road to recovery.

A Caring Community

Nothing left

Families returned to sift the rubble finding nothing left but broken traces and memories

A Neighborhood Destroyed

The fire was the worst in California history

Who is Coffey Strong Together

My name is Pamela Van Halsema and our family calls Coffey Park home. But like so many others, we lost our house and possessions to the Tubbs Fire.  I'm a mom, a spouse, a friend, a neighbor, a professional educator, and an advocate for children and families.  I had the desire to create some shirts, and then some mugs with the phrase 'I like my Coffey Strong' right after the fire as a way to speak up for our neighborhood and band together as we recover and rebuild.  I plan to do this just for a few months, as we move through the first stages of recovery.

I've tried as much as possible to use local artists and vendors for these items.  I'm running this fundraiser from my temporary home a couple of nights a week.  I'm also helping out with the Coffey Strong community organization.

Thanks for supporting us in Santa Rosa with a purchase.  I'm looking forward to tabulating how much we have raised to help with recovery.  

If you have questions, you can contact me at pvanhalsema at